It’s Natural – Brazilian Natural Stone is a program to promote exports developed by the Brazilian Natural Stone Association (Centrorochas) in partnership with the Brazilian Trade and Investment Promotion Agency (ApexBrasil). The program aims to encourage and increase exports of Brazilian natural stones, through a set of strategic internationalization efforts with actions to promote, strengthen the image and develop the sector in the global market.
NEWS & TRENDS

International Round of Negotiations at Cachoeiro Stone Fair generates US$600 thousand in sales and projects US$3.9 million for the next 12 months
Preliminary results from the initiative promoted by the project It’s Natural indicate around 60 meetings between Brazilian companies and buyers from the United Arab Emirates,

New plan prepared by ApexBrasil accelerates strategy for diversifying international markets for the stone industry
The natural stone segment is among the 29 most affected by the tariff hike covered by the R$210 million plan announced by the Agency; the

International Round of Negotiations at Cachoeiro Stone Fair generates US$600 thousand in sales and projects US$3.9 million for the next 12 months
Preliminary results from the initiative promoted by the project It’s Natural indicate around 60 meetings between Brazilian companies and buyers from the United Arab Emirates,

New plan prepared by ApexBrasil accelerates strategy for diversifying international markets for the stone industry
The natural stone segment is among the 29 most affected by the tariff hike covered by the R$210 million plan announced by the Agency; the
