It’s Natural – Brazilian Natural Stone is a program to promote exports developed by the Brazilian Natural Stone Association (Centrorochas) in partnership with the Brazilian Trade and Investment Promotion Agency (ApexBrasil). The program aims to encourage and increase exports of Brazilian natural stones, through a set of strategic internationalization efforts with actions to promote, strengthen the image and develop the sector in the global market.
NEWS & TRENDS
Embassy of Brazil in Washington hosts first Brazilian event leading up to KBIS 2027
More than 30 architects, designers, and representatives from the U.S. construction industry took part in the event, which was also attended by the Brazilian Ambassador
Coverings experienced reduced visitor numbers, yet Brazil reached US$58.8 million in business deals
Less buyer turnover marked the 2026 edition in Las Vegas, but consistent results and a return to Orlando in 2027 renew expectations for a recovery
Embassy of Brazil in Washington hosts first Brazilian event leading up to KBIS 2027
More than 30 architects, designers, and representatives from the U.S. construction industry took part in the event, which was also attended by the Brazilian Ambassador
Coverings experienced reduced visitor numbers, yet Brazil reached US$58.8 million in business deals
Less buyer turnover marked the 2026 edition in Las Vegas, but consistent results and a return to Orlando in 2027 renew expectations for a recovery
