The managers of It’s Natural – Brazilian Natural Stone, Rogério Ribeiro and Emerson Raiol, had a two-day agenda in Vitória, Espírito Santo, on May 17th and 18th. Among the commitments, they visited companies supported by the project to encourage exports of Brazilian ornamental Stones and they also met the Management Committee of the program, which is executed by the Brazilian Center for Ornamental Stones Exporters (Centrorochas), with the support of the Brazilian Agency for the Promotion of Exports and Investments (ApexBrasil).
Vitoria Stone Group and Qualitá Group were the companies that received the managers and the communication consultant of Centrorochas and It’s Natural, Karina Porto Firme. During the meetings, information was exchanged about the market, the sectorial project actions that support the company, actions to promote the stones abroad, and a technical visit to the production line of the supported companies.
At Vitoria Stone, the managers were welcomed by the commercial director, Henrique Tyrone, and by the marketing manager, Igor Caetano. At Qualitá Group, Rogério and Emerson were welcomed by the marketing director, Paula Oliveira, by the manager Diego Sirtoli, and by the data specialist, Matheus Richards.
On May 18th, the meeting of the It’s Natural Committee took place. The meeting took place at the Findes Building, in Vitória, and was attended by virtual members of the committee who were in different locations, and by the president of Centrorochas, Tales Machado. The meeting was led by the group’s president, sectorial project analyst and manager of the sectorial project It’s Natural of ApexBrasil, Emerson Raiol, and by the manager of It’s Natural in Centrorochas, Rogério Ribeiro.
About It’s Natural – Brazilian Natural Stone
The It’s Natural – Brazilian Natural Stone is an export incentive program developed by the Brazilian Center of Natural Stones Exporters (Centrorochas) in partnership with the Brazilian Trade and Investment Promotion Agency (ApexBrasil). The program aims to stimulate and increase the exports of Brazilian natural stones, through a set of strategic actions for internationalization with promotional activities, strengthening the image and development of the sector in the market worldwide.
About Centrorochas
The Brazilian Center of Natural Stones Exporters acts directly on the procedures related to the presence of Brazilian businesspeople abroad combined with commercial and operational activities related to the development and evolution of Brazilian companies.
About ApexBrasil
ApexBrasil works to promote Brazilian products and services abroad and attract foreign investment to strategic sectors of the Brazilian economy. In order to achieve these objectives, the Agency carries out diversified trade promotion actions aiming at promoting exports and enhancing the value of Brazilian products and services abroad, such as prospective and trade missions, business rounds, supporting the participation of Brazilian companies in major international fairs, visits of foreign buyers and opinion leaders to be introduced to the Brazilian productive structure, among other business platforms that also aim at strengthening the Brazil brand.
